This course defines innovative thought and explains strategies for understanding and broadening your point of view.
Objectives:
Define creativity and innovation
Describe the characteristics of left- and right-brain thinking
Identify a strategy for successfully accessing the right brain
Broaden your view of your consumer
Describe an effective empathy board
Topics:
What is innovation?
Left brain, right brain
Thinking like your customers
Technical Requirements:
P500+ Processor, 128MB of RAM; Windows 2000, 2003, XP, Minimum screen resolution 800x600, Internet Explorer 6.0 or higher; Windows Media Player 9.0 or higher; Adobe Flash Player 8.0 or higher; 56K minimum connection; broadband (256 kpbs or higher) connection recommended; Cookies enabled; Sound card with speakers or headphones strongly recommended.
